nubia will
be showcasing two new innovative smartphone models at CES 2019
Las Vegas, U.S – January 7th, 2019 – After a
groundbreaking year of innovation, nubia is kickstarting 2019
by launching several new, cutting-edge smartphones. The global
mobile-technology company will unveil the hotly anticipated Red Magic Mars and nubia X at CES in
Las Vegas.
Red Magic Mars
Inspired by Mars, the god of war, nubia’s
powerful flagship gaming phone pairs powerful tech specs with exclusive
features created specifically with gamers in mind.
The Red Magic Mars is powered by Qualcomm®
Snapdragon™ 845 and comes in three variants: 6+64, 8+128, 10+256 GB of RAM and
storage, respectively.
In an industry-first, ICE multi-dimensional
cooling system combines air cooling and liquid cooling. Cooling ports, several
layers of graphene, and a custom-engineered convex-shaped back increase air
convection both inside and outside the phone. Additionally, a premium, liquid-filled
copper tube directs heat away from the CPU and GPU to boost performance. Taken
together, the cooling system delivers a smoother, more comfortable gaming
experience.
In terms of gamer-centric features, the Mars
includes an additional hardware switch to toggle “Red Magic Game Space,” a
gaming-focused software mode. This feature improves performance by minimizing
background apps and enhances gameplay with a high-performance mode and 4D
sound+vibration effects (that can be turned on or off in the settings).
Touch-sensitive shoulder buttons provide
additional hardware buttons without the need for a gamepad accessory. Users can
configure and custom-map these buttons to suit their game of choice.
The Mars also boasts a stunning FHD+ 6-inch
display and a 3,800 mAh smart high-density battery for hours of uninterrupted
gaming.
Users can also customize lighting effects on
the rear-facing LED RGB strip, which features 16.8 million colors — perfect for
PC or console gamers with a preferred color scheme.
Global release date:
North America and Europe: Q1, 2019
The price starting from $399 USD
Available at Red Magic global website: http://redmagic.gg
Rest of world: TBD
nubia X
The unique, dual-screen nubia X has already
seen massive success in China, where the first batch sold out in less than one minute.
The nubia X features a bezel less 6.26” display
on the front of the device with no notch or camera cutout. This is made
possible by an additional 5.1”, full-quality display on the back of the device.
With full-sized, full-featured touchscreens on both sides of the device, the
nubia X elegantly solves common smartphone challenges and enhances the user
experience in several key areas. The unique hardware and software mark the
first smartphone of its kind.
With a display on the back of the device, users
can take photos or video chat using the high-quality rear camera (24MP+16MP)
with the ease of a front-facing camera.
“The nubia X is the first serious attempt to
make the dual-screen phone a touchstone of smartphone design,” General Manager
of nubia Smartphone Mr. Ni Fei explained.
“By avoiding the notch, we’ve created a phone
with a 6.26-inch LCD screen on the front and a 93.6% screen-to-body ratio.”
In addition, the touch functions on both
screens can be used simultaneously. By using the rear screen to interact with
the front screen, users can experience a full-viewing experience (without their
fingers blocking their view). “This feature was designed with gamers in mind,”
Mr Ni added.
Finally, nubia has included five layer,
blue-light-blocking glass on the rear screen, creating an ideal e-reader. In
dark environments or when reading long blocks of text, users can choose to use
the rear screen for a more pleasant viewing experience.
The dual-screen phone already has the internet talking, setting
itself up as a potentially ground-breaking milestone for smartphone design.
Lewis Hilsenteger of Unbox Therapy tested the phone and
praised it as “one of the most unique smartphones I've ever seen.”
Furthermore, Ben Sin, writing for Forbes, said:
"the phone does look undeniably cool and cutting edge, and to nubia’s
credit, switching between the two displays is seamless."
WHERE TO FIND US
You can find nubia at LVCC #36006, South Hall 4
from January 8th – 11th.
For more information, please visit https://www.nubia.com and http://redmagic.gg
Download photos from
the nubia media kit here.
About nubia
Founded in 2012, nubia aims to bring premium,
innovative smartphones to adventurous users who want a new, unique mobile
experience. Encouraging the world to “Be Yourself,” nubia continues to inspire
users to chase their dreams and pursue new passions. nubia is well known for
its innovative smartphone features such as the Red Magic gaming smartphone with
multi-dimensional heat dissipation system and the nubia X with its dual-screen
display.
As a multinational corporation located in
China, North America, Europe, Russia, Southeast Asia and India, the company has
successfully developed more than 10,000 patent applications, including 418 PCT
patent applications.
nubia in 2019
For nubia, 2019 will be full of innovations and
new challenges. Next year, nubia’s focus will be on consumer-centric products
and unique, innovative technologies that improve the mobile experience. We will
continue thinking outside the box to improve the way we connect to the world
around us.